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It didn’t happen with JC, but that was more because of a bunch of things that didn’t go right with his record.” I think everyone realized Justin was going to come out larger than life. “Then, within a week, I figured it would be both of them, and that Justin was going to be a great total act as well. “At first it I thought it was obviously JC who was the big star,” Greggs adds. They were very receptive to everything we asked.”
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Then as time goes on, it changes and they walk into the room and the producers are the ones going, ‘Alright, the big guys are here!’ But in that beginning stage, it was cool because we got to do things with them that we wouldn’t have if they’d already been established. “I think they were so used to producers being the big people in the room. “They were all very quiet,” Greggs says of his first impressions of the quintet. Greggs and his late producing partner, Brad Daymond, had released remixes of previous hits like “Tearin’ Up My Heart,” which caught Chasez’s attention and led to the duo working on NSA. Musician Alex Greggs meanwhile recalls a more low-key Timberlake during his first meeting with the group at their manager Johnny Wright’s office in Orlando, Florida. It’s pretty obvious why he was so successful.” Even in those days, he wanted to get going and was pushing the others to do their work. Guy Roche adds that despite only working with *NSYNC on one song, Timberlake’s drive and passion made a strong impression. “Justin was nervous and antsy, wanting to get down and record right away whereas the other boys were joking around and not in a hurry,” says Roche, who produced NSA’s “That’s When I’ll Stop Loving You.” “Justin was the uptight one. It’s no surprise at all that he became so successful.”
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As Marx recalls: “When I didn’t need him behind the microphone, he’d be down the hall in another studio recording demos and ideas. “They were all gracious, fun and great to be around,” says Richard Marx, who wrote and produced the ballad “This I Promise You.” But Timberlake’s interest in and attention to the process made the singer stand out. Production on “No Strings Attached” kicked into gear soon after. While they had doubts about whether they would receive adequate attention by signing with the same label as their biggest competition, the Backstreet Boys, Calder and Weiss won them over. Weiss, now CEO of RECORDS, says he and Calder met with the group afterwards at the Ritz Carlton Hotel in the Buckhead section of Atlanta. And, that kid’s going to disaffirm his contract, so the worst-case scenario is that we’re going to have Justin Timberlake as a solo artist.’” But Barry, our worst-case scenario and why we’re going to proceed with this is that you see that young guy up there? That lead singer, Justin Timberlake? This kid could be one of the biggest solo artists in the world. That would be the most amazing thing that could happen. As the executive recalls: “We walked into Chastain Park and stopped halfway as the group was performing and I’ll never forget, Clive Calder looked at me and said, ‘It would be amazing if we can get the whole group.
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It was around then when Weiss headed to Atlanta’s Chastain Park Amphitheatre to check out the group in concert. But Weiss says that regardless of the lawsuit, Timberlake was planning to nullify his contract upon turning 18.
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*NSYNC were able to break free of Pearlman’s contractual clutches and sever their recording deal with RCA Records. Having become suspicious of the group’s founder and manager, Lou Pearlman, whose shady financial dealings would be exposed in the coming years and result in prison time before his death in 2016, both *NSYNC and the Backstreet Boys were embroiled in a 1999 legal battle with the mogul, the latter forced to cut him in on a portion of BSB’s earnings. Record executives weren’t necessarily looking for a solo star at the time, but Timberlake’s potential was apparent to Jive Records founder Clive Calder, when he and the label’s then-CEO, Barry Weiss, set out to sign the quintet (Timberlake, JC Chasez, Lance Bass, Joey Fatone and Chris Kirkpatrick) as they became free agents.